5 Ways to Get Your Business Found on Facebook

Almost all the social networking sites are quite popular these days and Facebook is no exception. Advertising your business on Facebook is a very good idea as it would open up possibilities of getting the attention of a lot of would-be customers. But to do that successfully, you will need to help people access your business ads in the Facebook first. In short, you will have to make it more browser-friendly. There are five effective ways that can help you to make your business in Facebook easy to trace.

Facebook

1. Appearance
We remember a person not only by his name but also by his or her face. The same holds true for making your business recognizable on Facebook. Once you register your business profile on Facebook, you should also upload a few photographs. In case your company has a logo, make it noticeable. Make sure that you paste your picture too. You should also provide accurate information regarding your business contact and other details. Thus, you will gain the trust of the net surfers as all these factors will tell them about the person behind the business.

2. Naming
Choosing a name for your business is very important. It should reflect what you are going to offer. At the same time, it should also help you create a trusted bond with your prospective customers. Once they feel that your business addresses their wishes or problems, they are likely to give you enough attention. So, don’t hurry while choosing a brand name.

3. Business URL
Keep your personal identity different from that of your business. Take care while choosing a URL. Make sure that your URL leads the traffic to the business page. You may like to discuss matters with some SEO professionals while designing the page. Remember – if your customers do not reach the right page, their interest may wear off. So, using proper SEO techniques to make them land at the right web page is crucial to your business success.

4. Personal Touch
This is important. Your website must be unique and it should communicate your business vision with clarity to your visitors and potential customers. This personalization will help you stand apart from other businesses registered on Facebook or on other social networking sites. You can use various Facebook applications in order to achieve this goal. You may also seek professional help from someone who knows how to use Facebook applications for marketing purposes to the optimum level.

5. Connect and Link
Though you have kept your business and private profiles different, you should provide the link to your business page in your private profile. This will help you get the attention of those who otherwise visit your personal site. You should provide this link on various other social networking sites too where you have a profile. If you are writing industry related blogs, you can even paste the business URL there. It is also a good idea to provide the same link with your outgoing emails.

Source : Studio1c

Nokia launches Qwerty phones E5, C3, C6 in India

Nokia, the largest phone maker from Finland has launched three new mobile handsets boasting high end social networking facilities. As per the latest trend in the telecom market with users vouching for handsets which facilitate social networking.

Nokia launches C3, C6, E5 mobile phones

NOKIA, THE largest phone maker from Finland has launched three new mobile handsets boasting high end social networking facilities. As per the latest trend in the telecom market with users vouching for handsets which facilitate social networking, Nokia too decided to launch E5, C3, C6 at a price range starting from Rs. 5,300 which varies from medium to low to meet the booming demand of social network enabled mobile phones.

E5, C3, C6 which are a latest addition to the range of Nokia phones provide a QWERTY keyboard with all the features with variations in their forms.

Nokia E5 is the latest addition to the Nokia E-series, a Symbian smartphone with a 2.4 inch screen and Qwerty keyboard. It has built in multi-features like Facebook, Ovi Maps, Ovi Mail, Gmail and a 5 mega-pixel camera along with a 3.5 mm headphone which sets it class apart from the cellphones that fall under the same category. Nokia E5, a business cum entertainment device is available in the market for a price of……. Know More….

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Now, Gmail, Facebook accessible on cable TV

There’s good news for those who use cable television services. You can now check your Gmail, watch YouTube videos or connect with friends on Facebook at the cost of the regular cable subscription of Rs. 150-200 per month – without having to pay extra for an internet connection.

Gmail, Facebook accessible

Logic Eastern, a Noida-based manufacturer of cable infrastructure, has developed special set-top boxes which come with an in-built patented hardware that enables connections to Gmail, Facebook and YouTube. The company has made possible two-way flow of data, that is, from websites to cable operators to consumers and return by using the existing cellphone technology.

“We believe it will be critical for cable operators to differentiate their services by leveraging the massive bandwidth that their cables take to each home. This is something that even DTH cannot do,” says Vineet Wadhwa, Chief Technology Officer and Promoter of Logic Eastern.

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Hacked blogger seeks Russia probe

A pro-Georgian blogger at the centre of a co-ordinated attack that hit Facebook and Twitter has asked Russian President Dmitry Medvedev to hold an inquiry.

The blogger, known online as Cyxymu, said he was targeted for “telling the truth about the Russian-Georgian war”.

The attack forced down Twitter for two hours on 6 August, and Cyxymu now wants Mr Medvedev to find the culprits.

Despite the blogger’s claims, security researchers have said they doubt the attack was state-endorsed.

As well as Twitter and Facebook, search giant Google and blogging platform LiveJournal – all sites where the blogger holds accounts – were also affected.

In an open letter to Mr Medvedev, the blogger, whose real name is Georgy, appealed for an investigation into the attack, during which the affected websites were bombarded with data requests until they crashed.

“Your special services are able to trace the persons involved in this case and organisers of this attack,” he wrote.

“And your court, the most humane court in the world, is able to find and punish them. ”

‘Big surprise’

He also said that last week’s so-called denial-of-service (DoS) attack was not the first against his blog.

In October 2008 his blog at livejournal.com was hit and did not function again until May this year.

In his letter, Georgy said that “the entire world is speaking of the Russian hackers working for the Russian Federation government”.

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Tips to recession-proof your career

With the economy still in turmoil, job security is a concern for many. Executive Education talked to three experts to find out what steps you can take to recession-proof your career.

In a cutthroat job market it’s crucial to maintain a competitive edge.

Marie Taillard is assistant professor in marketing at the ESCP Europe management school, Caroline Diarte-Edwards is Director of admissions, marketing and financial aid for the MBA Program at Insead graduate business school, and Wendy S. Enelow is an author, trainer and career consultant whose books include “Best resumes for $100,000 + Jobs.”

Here’s what they had to say:

1 — Go back to basics. Keep your skills sharp in all the core disciplines, whether it’s HR management, marketing or finance. Keep yourself up to date with the latest thinking and trends.

2 — Now is the time to network. Taillard says that in times of economic uncertainty, networking is an area that is often neglected. “People have trouble going to events where there is networking and getting their names out, but now is not the time to give up on networking,” she says.

3 — Network smart. The Internet offers great networking opportunities, but work out which are suitable for you. “Be appropriate with your online networking,” says Enelow. “Facebook and Twitter might be appropriate for young professionals but for older professionals with years of experience, LinkedIn is probably the only online networking tool you need, unless you work in the high-tech industries.”

4 — Be flexible. The days of “a job for life” are long gone. In times of recession not even the biggest companies are a safe bet, so it’s important to be adaptable and keep an open mind about what career paths are open to you.

5 — Broaden your horizons. If there are lean pickings in your domestic job market, look overseas. “It can be a great time to look at what opportunities there might be in another job market, where you can leverage your skills and gain a different cultural perspective,” says Diarte-Edwards.

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